Three costly mistakes when buying insurance direct

Buying business insurance is pretty easy…right? Not necessarily. Today, insurers are trying to make it seem like purchasing insurance is incredibly simple that you wouldn’t think twice. In reality, this can put your business in a difficult position for the sake of convenience. That’s why you need to avoid these three mistakes when buying insurance directly from the insurer.

Buying Insurance Direct Mistake #1 – Not getting the right insurance 

Almost every type of business needs insurance. But how do you know what insurance you need? It can be tricky navigating around all of the various types of insurance out there. In fact, some industry bodies make insurance a mandatory requirement for its members.

The actual cost of not having the right insurance can be astronomical. Here are two reasons why:

1) You’ll waste money by having the wrong cover

2) You’ll have a false sense of security that you’re covered

It’s commonplace for many small business owners to seek advice about business insurance. Before listening to any advice, do your research. The best place to start is to go to the Australian Government’s website. Here, you’ll find some great tips about the various types of business insurance out in the market. We also recommend that you speak to an insurance broker who has the experience to understand your business and the risks you face.

If you’re looking for extra convenience, we launched a handy online quiz that can determine the types of insurance you may need without having to contact a broker. 

Like any advice, we remind you that you should always speak to a professional regarding your insurance needs and do your research to avoid these mistakes when buying direct insurance.

Buying Insurance Direct Mistake #2 – Underinsuring your business

Approximately 70-80% of Australian businesses are underinsured. The biggest mistake with underinsurance is paying significant out-of-pocket expenses for damages that you didn’t have insurance cover for.

There are many reasons why small business owners find themselves underinsured. One reason is that they didn’t accurately estimate the coverage required for their business. Another reason is that the business owner has reduced the coverage amount to help lower their premiums. 

Concerned about your business insurance? Speak to an insurance broker today.

It’s a part of the broker job to make sure your coverage amount is correct and accurate. But for many who buy their insurance direct, more often than not, they are underinsuring their business to save money on their premium. This particular method can be disastrous; which is why we wrote a guide that explains what factors can affect your premiums. There are also ways to avoid underinsurance to safeguard your future by avoiding these mistakes when buying direct insurance.

Buying Insurance Direct Mistake #3 – Not having comprehensive cover

Less can sometimes be best, but not when it comes to insurance. Now, that doesn’t mean you need every type of insurance.

With comprehensive business insurance, it can cover you for a wide range of damages. In comparison, basic insurance cover may not be adequate to help you protect you from possible risks. Some may argue that they only need basic cover because it’s the only requirement in their industry. But this leaves you exposed to unknown events that could potentially destroy your business.  

An excellent solution for many small businesses is a business insurance package. A business insurance package is a group of insurance policies, bundled together to fit the business’ needs. It combines a range of insurance policies, such as business interruptionpublic liabilitycyber liability, property, and theft, so that your business if prepared.

To get a tailored business insurance package, speak to a business insurance broker who will assess your risks and recommend what types of insurance you may need.

An insurance broker is there to guide you towards the best business protection strategies

What should you do next?

Unless you are confident knowing the ins-and-outs of insurance, we recommend that you speak to a broker. Here at Macey Insurance Brokers, we’ve helped Aussie businesses for over 40 years. Our team of professionals understands a wide range of industries, from the smallest of sole traders to the largest of corporations. 

We’re here to help you because your risks are our risks, and we won’t rest until you’re protected.

About Macey Macey Insurance Brokers

Still proudly locally owned and operated, we’ve been helping businesses in the Shoalhaven since the 1970s. We’ve always taken the time to understand our clients, and that’s why it’s our mission to be confidence brokers.

Guided by an unwavering passion for providing truly personalised service with fine attention to detail, it’s seen us grow steadily over the years, to now include over 3,500 business clients across the Shoalhaven, Southern Highlands, Macarthur and Illawarra.

Every day, we give our clients the support, advice and protection strategies they need to confidently do business, through a seamless blend of ‘old fashioned’ customer service and market-leading insurance expertise and commercial knowledge.

Learn more about us here.


The information contained in this website provides a general guide only. Changes in circumstances may occur at any time and may impact on the accuracy or completeness of the information, however, to the extent permitted by law, we do not warrant the accuracy, reliability or completeness of the information and do not accept responsibility for any decision taken on the basis of information shown in or omitted from this site. By accessing this site, you agree that this is general information and cannot be relied upon as a substitute for appropriate financial, legal or other professional advice specific to your circumstances. To the extent permitted by law, Macey Insurance Brokers Pty Ltd will not be liable under any circumstances for any direct, indirect or consequential damages arising in any way out of your use of this site.


Macey Insurance Brokers wishes to ensure that this website is as informative as possible. Consequently, the site contains links to other sites. Macey Insurance Brokers Pty Ltd does not endorse or recommend the content of any third party sites which may be mentioned or described or linked to or from this site. Nor can we be held responsible for the products or services of such sites or the privacy practices of these organisations.

Share this

Find the right business insurance for you​

Take this short quiz to find out what type of insurance you should consider for your business